Infographics, All You Want to Know About It!

Nowadays, infographics are all about visual demonstrations of data, information and images. They are used to represent complex information in an easily described manner with signs, images and much more. It is also used to represent statistics, reports, charts, history of development and interacting conceptual information. Infographics gives lots of information without overwhelming you.

Why to Use Infographics?

Infographics can be used for several purposes. 
  • To pass the message.
  • It’s not always beneficial to provide tons of information. With Infographics, You can provide information to clear and understandable manner.
  • To observe the evolution of definite factors. 

Designing An Awesome Infographics

When you are designing an Infographic, always ponder on certain crucial issues like:

Attractive to Grab the Reader’s Attention :

Infographics helps people to relate and understand the topic in a better way. People take more interest towards it and it’s important to restrict the scope of information. Make limitation to win the focus of people’s eyes. Graphic images generate more creativity. Ask questions whenever you are designing an infographic. Stick with one particular topic you wish to create in the long run. 

Flow of Information :

There should be an excellent flow of information from the viewer's point of view. Check whether everything is placed in a proper format or not and is it not conveying its real meaning or not. 

Use proper terms, images, symbols, icons with arrows and lines in an effective manner to make it appear more understandable for the viewers. Make it attractive so that viewers can stick with it from start to the end. If you are creating an infographic which shows some historical data, then arrange the sequence of the events and design an excellent visual component for understanding purpose. 

Use of Color :

Selection of color is a critical aspect in graphic design. It is an effective tool to direct authors and will certainly benefit your users hooking to your website. With good color description, viewers will read whatever you are presenting. When you use them effectively, the idea behind representing the information will be succeeded and impress people both conceptually and emotionally. 

Use of Font :

Infographic is the combination of fonts and images and selecting the right font for your infographic is necessary. Choose right fonts and font size. Be sure about it whether infographic is not looking like an article or news. The design should be more attractive and informative but not so wacky. 

Use of Images :

It becomes a useless suggestion to use infographics if your content is unique and the design element not matching up to its standards. Design an infographic to attract viewers by using different colors, graphics, images, icons and arrow styles. Always use an image which has high resolution.

Appealing Information :

Provide fresh and unique information, facts into your design. People will get excited to read it and forward it with the other person.

Attractive Description :

Infographics are awesome cheat sheets for certain subjects. These subjects contain segments wherein people search in. If your Infographic look resembles like a cluttered scrapbook, then be sure that every segment has specific cluttered title or description that can properly describe the images and information. Determine every information has a headline which represents the main concept.

Use of Space :

An infographic is an image pertaining to lots of information and pictures that would look presentable and easy to understand, if the space is used effectively.

YouTube - The Most Preferable Video Search Engine

The seven year old video sharing website-YouTube now has become the Second Largest Search Engine on the web after Google with 2.2 million searches every day. Yes! It is indeed a search engine – and people using it like using Google, to enjoy watching videos. YouTube is widely used more than Yahoo, Bing, AOL and many other search engines.

YouTube provides a large community to connect, collect information, and motivate others across the world and works as a huge platform for original content creators and promoters. Research shows that User likes to click on a video link rather than typical web links or an Adword which appears on the search result pages. These video links are mainly YouTube links.
   YouTube - Most Preferable Video for Search Engine

Sometimes it becomes quite difficult to explain something without a visual representation like cooking with a recipe, or to learn various web designing tips. Just by reading designing tips you can't create an exact design that you desire. However, by watching the step by step web design guide by way of a video, you can create a perfect design. People can easily learn from a visual representation and it’s easy for them to remember it for a long time. Hence, people are switching over to videos to discover and learn. To receive answers of some difficult query user’s need a video representation and they move on to search on video sharing sites for their queries rather than going to other search engines for solutions. Videos have gained popularity to locate information on the internet.
  
YouTube is not just limited to videos. YouTube has become a powerful source of information for companies to be discovered globally. People use YouTube to discover just everything they wish, like an educational video, inspirational and products review videos and thus they can learn many new things. Video is no longer about entertainment, but more about creating and circulating video information.

So, what’s the main reason behind its popularity?

The video is definitely more interesting than Text content. Just imagine which is easier watching a video of your favorite dance step or reading dance steps from a magazine. Of course people prefer video option selection. It is easier for them to learn from a video. Video is the most interesting way to communicate and review your products.

Like other search engines, YouTube delivers the most significant results of each search. But how does it work? When a person uploads a video on YouTube he adds Metadata within it. When some search is performed on YouTube and the words contain your Metadata then your video will display on the search result pages.

According to Alexa, it’s the third most visited website on the internet after Google and Facebook. Hence, it’s time to consider the video marketing techniques.

Video is the important feature of sustaining your web presence. Now days, video’s have becomes the most impressive promotional tool. Adding videos on your website makes your website eye catching and it draws a clear image of your company in your potential customer's mind. Submitting videos on social media sites, video sharing sites like YouTube helps you to promote your business products and services to the world.

Every video submitted on YouTube can be listed and tagged, thereby increasing the chances of your brand name highlighting in keyword related search results. Submitting video will increase your ranking within YouTube as well as on the entire web and on other search engine like Google.